Endikos

Another Reason to Love Apple

Apple’s really earned my loyalty.   Here’s the latest in a long series of examples where Apple has taken really good care of me.  Late last week I ordered Aperture 2 from Apple.  I haven’t received it yet, and this morning I learned that Aperture 3 just came out.  I’d missed it by a few days.  I called Apple, thinking that maybe they’d take pity on me, but fully expecting that they’d say “wow, that’s really a shame, but it’s $99 to upgrade to Aperture 3″.  Instead, they say they understand and they emailed me a link to print off return labels for the copy of Aperture 2 they sent me when I receive it, and now they’re sending me Aperture 3 instead.  Apple, you rock.

Leave a Reply